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Our street team spread the word about OLD BAY this summer in Boston, New York & San Francisco.

Our street team spread the word about OLD BAY this summer in Boston, New York & San Francisco.

Our street team spread the word about OLD BAY this summer in Boston, New York & San Francisco.

Fans were literally eating it up!

And getting into the flavor!

And getting into the flavor!

You're never too young for OLD BAY. It even tastes great on…ice cream? We'll let them try that out.

OLD BAY arrives in the Bay City!

OLD BAY arrives in the Bay City!

NY Loves OLD BAY!

NY Loves OLD BAY!

OLD BAY snuck into a few baseball games, too.

In the sky, on a bus, on the road…OLD BAY was everywhere.

In the sky, on a bus, on the road…OLD BAY was everywhere.

In the sky, on a bus, on the road…OLD BAY was everywhere.

In the sky, on a bus, on the road…OLD BAY was everywhere.

In the sky, on a bus, on the road…OLD BAY was everywhere.

OLD BAY even made the wedding circuit, in many surprising ways. OLD BAY cake, anyone?

OLD BAY even made the wedding circuit, in many surprising ways. OLD BAY cake, anyone?

OLD BAY even made the wedding circuit, in many surprising ways. OLD BAY cake, anyone?

OLD BAY even made the wedding circuit, in many surprising ways. OLD BAY cake, anyone?